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Bachelor of Tourism Management and Innovation

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Description

The Bachelor of Tourism Management and Innovation (LGIT) program trains and educates professionals who are capable of designing, developing, and managing tourism products, events, and experiences that contribute to social well-being, leading public and private organizations related to the tourism industry with integrity and social responsibility.

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Professors of the School of Business

José Enrique Rodríguez del Río
Departments:
Administration
José Sánchez director de carrera Administración de Empresas
José Carlos Sánchez Machuca
Departments:
Administration
Archivo UDEM
María del Carmen Ginocchio Celi
Departments:
Administration
Archivo UDEM
Diana Ereya Lugo Ondarza
Departments:
Administration
UDEM
María Aurora Flores Estrada
Departments:
Accounting, Finance and Economics
UDEM
Gabriela Garza Fernández
Departments:
Accounting, Finance and Economics
Archivo UDEM
Ana Cristina Treviño Hernández
Departments:
Negocios
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Stories

Learn about the success stories of our graduates.

Isanelly Cruz
UDEM has allowed me to live new experiences on and off campus.”
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Fernanda Sandoval
I love this, I love the entrepreneurial life, it's a roller coaster of emotions,” he said.
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Archivo UDEM
Carolina Barrera
I was one of the winners of the Chery contest, which led me to represent Mexico at the…
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Agustín Vizcayno Guerrero
Con una carrera de más de 30 años Agustín Vizcayno Guerrero (LAE'75) empezó su carrera en…
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Osvaldo Reyes Méndez
Nuestro ExaUDEM Osvaldo Reyes Méndez (MDO'83) se ha desempeñado como docente, a…
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Carlos Tamez Nevárez
Carlos Tamez Nevárez (MDO'10) se inició como abogado laboralista de un conglomerado de…
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Raúl Ibarra Ramírez
Raúl Ibarra Ramírez (LEC'03) siempre mostró un interés por la investigación y la docencia…
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Bertha Patricia Velarde Chapa
Fundadora de la Academia de Arte y Diseño Floral (ADAF), Bertha Patricia Velarde Chapa (…
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Eugenio Weigend
Eugenio Weigend (LEC’05) actualmente trabaja como Analista Senior en el Center for…
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Bachelor’s Degree in International Marketing

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Description

Within the International Marketing program you will become a professional ... who is an expert in analytics, planning, and management of the digital strategy, capable of gaining consumer insights, thus creating value for the company and consumers.

You will use digital marketing and big data to commercialize within an international context and one of your aims will be to change the way of doing business. 

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Professors of the School of Business

UDEM
Emma Catalina Garza Alanís
Departments:
Administration
UDEM
Karina Isabel Astorga Carrasco
Departments:
Accounting, Finance and Economics
Archivo UDEM
Sonia Carolina González Maldonado
Departments:
Negocios
Archivo UDEM
Laura Elizabeth Garza Meza
Departments:
Administration
Archivo UDEM
María Eloísa Treviño Ayala
Departments:
Administration
Archivo UDEM
Ana Elena de la Mora Velazco
Departments:
Administration
Archivo UDEM
Alfonso Ernesto Benito Fraile
Departments:
Administration
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Stories

Learn about the success stories of our graduates.

Isanelly Cruz
UDEM has allowed me to live new experiences on and off campus.”
See more
Fernanda Sandoval
I love this, I love the entrepreneurial life, it's a roller coaster of emotions,” he said.
See more
Archivo UDEM
Carolina Barrera
I was one of the winners of the Chery contest, which led me to represent Mexico at the…
See more
Agustín Vizcayno Guerrero
Con una carrera de más de 30 años Agustín Vizcayno Guerrero (LAE'75) empezó su carrera en…
See more
Osvaldo Reyes Méndez
Nuestro ExaUDEM Osvaldo Reyes Méndez (MDO'83) se ha desempeñado como docente, a…
See more
Carlos Tamez Nevárez
Carlos Tamez Nevárez (MDO'10) se inició como abogado laboralista de un conglomerado de…
See more
Raúl Ibarra Ramírez
Raúl Ibarra Ramírez (LEC'03) siempre mostró un interés por la investigación y la docencia…
See more
Bertha Patricia Velarde Chapa
Fundadora de la Academia de Arte y Diseño Floral (ADAF), Bertha Patricia Velarde Chapa (…
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Eugenio Weigend
Eugenio Weigend (LEC’05) actualmente trabaja como Analista Senior en el Center for…
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Bachelor of Business Creation and Innovation

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Description

The Bachelor of Business Creation and Innovation (LCIE) program has a leading formative curriculum in educational quality which will help you to develop as an entrepreneur and build your own company, keeping an ethical approach and an attitude of service to others.

 

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Professors of the School of Business

Archivo UDEM
Mario Vázquez Maguirre
Departments:
Administration
Archivo UDEM
Laura Elizabeth Garza Meza
Departments:
Administration
UDEM
Mario César Dávila Aguirre
Departments:
Administration
Archivo UDEM
Teresa Berenice Treviño Benavides
Departments:
Administration
UDEM
José Efrén Cornejo Garza
Departments:
Accounting, Finance and Economics
José Sánchez director de carrera Administración de Empresas
José Carlos Sánchez Machuca
Departments:
Administration
UDEM
Luis Portales Derbez
Departments:
Administration
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Stories

Learn about the success stories of our graduates.

Fernanda Sandoval
I love this, I love the entrepreneurial life, it's a roller coaster of emotions,” he said.
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Bachelor of Strategic Management of Human Capital

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Description

The Bachelor of Strategic Management of Human Capital (LDCH) is the only degree program in the region specialized in the development of human resources in the area of business. We have a faculty that is highly renowned at the national level. 42% of our professors have pursued doctoral studies.

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Professors of the School of Business

Archivo UDEM
Héctor Emilio Gómez de la Paz
Departments:
Administration
Archivo UDEM
Ana Cristina Treviño Hernández
Departments:
Negocios
Archivo UDEM
Fabio Enrique Gómez Meneses
Departments:
Accounting, Finance and Economics
UDEM
Salvador S. Guajardo Treviño
Departments:
Administration
José Sánchez director de carrera Administración de Empresas
José Carlos Sánchez Machuca
Departments:
Administration
UDEM
Luis Portales Derbez
Departments:
Administration
William Henry Steinwascher Sacio
Departments:
Administration
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Stories

Learn about the success stories of our graduates.

Isanelly Cruz
UDEM has allowed me to live new experiences on and off campus.”
See more
Fernanda Sandoval
I love this, I love the entrepreneurial life, it's a roller coaster of emotions,” he said.
See more
Archivo UDEM
Carolina Barrera
I was one of the winners of the Chery contest, which led me to represent Mexico at the…
See more
Agustín Vizcayno Guerrero
Con una carrera de más de 30 años Agustín Vizcayno Guerrero (LAE'75) empezó su carrera en…
See more
Osvaldo Reyes Méndez
Nuestro ExaUDEM Osvaldo Reyes Méndez (MDO'83) se ha desempeñado como docente, a…
See more
Carlos Tamez Nevárez
Carlos Tamez Nevárez (MDO'10) se inició como abogado laboralista de un conglomerado de…
See more
Raúl Ibarra Ramírez
Raúl Ibarra Ramírez (LEC'03) siempre mostró un interés por la investigación y la docencia…
See more
Bertha Patricia Velarde Chapa
Fundadora de la Academia de Arte y Diseño Floral (ADAF), Bertha Patricia Velarde Chapa (…
See more
Eugenio Weigend
Eugenio Weigend (LEC’05) actualmente trabaja como Analista Senior en el Center for…
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We are waiting for you at UDEM

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Bachelor of Accounting and Finance

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Description

The Bachelor of Accounting and Finance (LCF) program has a leading curriculum in terms of educational quality.

We will help you to develop as an expert in the analysis, interpretation, and presentation of financial information, mastering cutting-edge information technologies with a comprehensive vision of the profession, business, and the environment.

An LCF makes high-impact strategic decisions that create value for the company and society, with a high ethical sense.

 

Study Plan

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Live an experience abroad

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Professors of the School of Business

Archivo UDEM
Teresa Berenice Treviño Benavides
Departments:
Administration
Archivo UDEM
Mario Vázquez Maguirre
Departments:
Administration
UDEM
Karina Isabel Astorga Carrasco
Departments:
Accounting, Finance and Economics
UDEM
Martín Carlos Lozano Banda
Departments:
Accounting, Finance and Economics
Laura Adriana Ulate Ruiz
Laura Adriana Ulate Ruiz
Departments:
Negocios
Archivo UDEM
María Eloísa Treviño Ayala
Departments:
Administration
Archivo UDEM
Fabio Enrique Gómez Meneses
Departments:
Accounting, Finance and Economics
See more

Stories

Learn about the success stories of our graduates.

Isanelly Cruz
UDEM has allowed me to live new experiences on and off campus.”
See more
Fernanda Sandoval
I love this, I love the entrepreneurial life, it's a roller coaster of emotions,” he said.
See more
Archivo UDEM
Carolina Barrera
I was one of the winners of the Chery contest, which led me to represent Mexico at the…
See more
Agustín Vizcayno Guerrero
Con una carrera de más de 30 años Agustín Vizcayno Guerrero (LAE'75) empezó su carrera en…
See more
Osvaldo Reyes Méndez
Nuestro ExaUDEM Osvaldo Reyes Méndez (MDO'83) se ha desempeñado como docente, a…
See more
Carlos Tamez Nevárez
Carlos Tamez Nevárez (MDO'10) se inició como abogado laboralista de un conglomerado de…
See more
Raúl Ibarra Ramírez
Raúl Ibarra Ramírez (LEC'03) siempre mostró un interés por la investigación y la docencia…
See more
Bertha Patricia Velarde Chapa
Fundadora de la Academia de Arte y Diseño Floral (ADAF), Bertha Patricia Velarde Chapa (…
See more
Eugenio Weigend
Eugenio Weigend (LEC’05) actualmente trabaja como Analista Senior en el Center for…
See more
See more

Contact us

We are waiting for you at UDEM

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Business / About / Achievements and awards /

We are accredited by the AACSB

The Business School of the University of Monterrey was accredited by the Association to Advance Collegiate Schools of Business (AACSB) at its undergraduate and graduate levels. With this, the UDEM becomes the fourth Mexican institution to obtain this certification and the only one in Monterrey to have recognized both educational levels.

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Firman acuerdo para fortalecer colaboración en salud y educación
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Documentan nuevas tendencias económicas basadas en la sostenibilidad en AL

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Business / Faculty /

Claudia Díaz Díaz

UDEM
Formación académica, Maestría en Administración Instituto Tecnológico y de Estudios Superiores de Monterrey 1990-1992, icono-formacion-academica_0.png
Trayectoria profesional y docente, Universidad de Monterrey Directora interina de los programas académicos de Licenciado en Contaduría y Finanzas y Licenciado en Finanzas Internacion, icono-trayectoria-profesional_0.png

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Business / Faculty /

Emma Catalina Garza Alanís

UDEM
Formación académica, Maestría en Administración de Empresas Universidad de Monterrey 2013-2015, icono-formacion-academica_0.png
Trayectoria profesional y docente, Universidad de Monterrey Directora de los programas académicos de Licenciado en Mercadotecnia Internacional y Licenciado en Mercadotecnia y Estrate, icono-trayectoria-profesional_0.png
Distinciones y premios, Summa cum laude, magna cum laude y cum laude al egresar de la Licenciatura en Ciencias de la Información y Comunicación Universidad de Monterrey , icono-distinciones-premios_0.png
Publicaciones, Garza Alanís, E. C. (2013). Analizando la elección presidencial del 2012 desde la perspectiva de la agenda setting en la prensa de Monterrey. Estudios, icono-publicaciones_0.png
Presencia en congresos, Garza Alanís, E.C. (2015). Estructura óptima de capital: análisis de la teoría del trade-off entre patrimonio y deuda para minimizar el costo del capi, icono-presencia-congresos_0.png

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Párrafos
small, Student Groups, Business, 2018-vicsa-gruposestudiantiles-hero_1.jpg
text-dark, See the offering of student groups that the School of Business has for you.
vertical, bkg-grey, Student Government, Students who make up the Student Government are elected through a democratic process and their main duty is to represent their fellow students befor, UDEM Student Federation (FEUDEM), This is the top student representation body. It is in charge of watching over the needs and interests of all Universidad de Monterrey students. Additi, 2018-grupos-estudiantiles-federacion-de-estudiantes-udem.jpg, Student Senate, This is an organism supervised and guided by FEUDEM. It is in charge of identifying students’ needs and concerns in order to promote and process propo, 2018-grupos-estudiantiles-senado-estudiantil.jpg, Student Societies, These are student groups who represent the needs and concerns of their fellow degree program students before the Academic Program Director. They seek , 2018-grupos-estudiantiles-sociedades-de-alumnos.jpg
vertical, bkg-grey, Student Organizations, These are groups of students who work toward the achievement of specific objectives, activities, and projects., Specific Associations, These are groups which seek to implement a work plan for the sake of a specific community or population sector, through formal activities with a socia, 2018-educacion-y-humanidades-asociaciones-especificas.jpg, Regional Associations, These are groups that make the customs and traditions of their region or state known through cultural activities. They promote the integration of thei, 2018-educacion-y-humanidades-asociaciones-regionales.jpg, Asociados estudiantiles, Son grupos de alumnos que trabajan en conjunto con un departamento y/o proyecto específico de la UDEM., 2018-asociados-estudiantiles_3.jpg, Student Chapters, These are groups affiliated to regional, national, or international organizations who fulfill the particular activities and duties of those organizati, 2018-educacion-y-humanidades-capitulos-estudiantiles.jpg, Student Clubs, These are groups of students who share an interest and form groups to carry out various activities., 2018-educacion-y-humanidades-clubes-estudiantiles.jpg
vertical, bkg-white, Student Court, These are groups of students whose duty is to ensure that student processes, policies, and regulations are complied with, following principles of ju, Student Electoral Committee, It is in charge of encouraging student participation and promoting a democratic culture within the university. Additionally, it supervises electoral p, 2018-educacion-y-humanidades-comite-electoral.jpg, Honor Council, It is an integrity body which promotes, fosters, and watches over compliance with UDEM’s Code of Honor. Additionally, it provides training in, communi, 2018-educacion-y-humanidades-consejo-de-honor.jpg

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Párrafos
fullscreen, Extension services, consultancy, and research, Business, hero-2023-servicios-de-extensión-consultoria-e-investigación.png
text-dark, We offer extension programs, consulting services and consultancy centers  that provide specialized care to a wide range of institutions, as well as a
bkg-grey, text-dark, left, content-left, Extension programs, We address the needs of private companies and the public sector through an offer of specialized courses, training sessions, and refresher courses. , 2023-programas-extensión-negocios.png
bkg-cafe, text-light, right, content-left, Consultancy services, We provide consultancy to companies and individuals to help them find the best solution to their problems.   Marketing services: Carryi, 2023-programas-extensión-negocios-2.png
vertical, bkg-white, Consultancy Centers, We provide specialist services to companies, institutions, associations, and organizations through our centers., Center for Family Businesses, 2023-CEF.png, Learn more, Center for Wellbeing Studies, 2023-Bienestar.png, Learn more, Center for Corporate Governance Excellence, 2023-GobiernoCorporativo.png, Learn more, UDEM Hub for Entrepreneurship and Innovation, 34735461664_e620b685c3_k.jpg, Learn more
text-dark, Contáctanos, 2018-formulario_16.jpg,  +52 81-8215-4800,  811-539-8274
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